How to Sell on WhatsApp, Instagram, and Facebook from One Catalog

To sell on WhatsApp, Instagram, and Facebook without three catalogs, create the product once and let every channel recommend that same record. Prices drift when the website, the caption, and the WhatsApp reply are maintained by hand. This is how to keep one catalog and still meet the buyer in the app they already opened.

1. Create the product once

Add the items people actually ask about: name, price, variants, and a short description you would say out loud. Zorachat keeps that catalog for the assistant on your site and on Meta channels. One navy tote. One price.

2. Sync it for shoppable cards

You can sync the catalog to Meta Commerce Manager, which is what WhatsApp, Instagram, and Facebook use for product cards. The assistant recommends from that catalog in the conversation. Setup details are on Meta catalog sync.

3. Recommend in the moment they ask

Shoppers rarely say they want to complete a purchase. They say the item is nice and ask if it comes in another color. Sales assistance describes the option, sends the card, and offers the page where they can buy. If they want a person for a bulk order or a custom change, the thread is already in your inbox.

4. Send checkout to your website

The customer pays on your site, with your processor. Meta and Zorachat do not hold the sale. The chat is where the decision happens. Your checkout is where the payment happens. Say that clearly if someone asks how to pay.

5. Keep one answer for delivery and price

• One product record, so WhatsApp and the website cannot drift apart.
• One delivery answer, whether they asked on Facebook or on a product page.
• One place to see who is ready to buy. Capture the lead in the chat, as described in how to capture leads from WhatsApp and Instagram.

Frequently asked questions

Do I need a separate price for each social app?

No. Use the catalog price. If a channel needs a promotion, change the product or the rule once, then check that WhatsApp, Instagram, Facebook, and the site all show it.

What if the item is not in Meta’s catalog format?

Start with the products you are asked about every week. Recommend those with a card or a link to the product page. Add the long tail after the common questions are reliable.

Sell where the question already is

Sync the catalog, connect the channels, and answer from the unified inbox. Build the assistant around the products you can fulfill this week.